Madonna and her ohh so adorable mini-me tween daughter Lourdes Leon launched their first clothing line together  “Material Girl” on Tuesday at Macy’s in Herald Square, New York.

WWD reports:

“Material Girl is Macy’s answer to fast-fashion retailers such as H&M and Forever 21, which have been taking market share. “This is our first foray into a fully-integrated brand with footwear, jewelry and accessories,” said Jeff Gennette, chief merchandising officer of Macy’s Inc. “

With an affordable price point and stylish pieces Macy’s launching of “Material Girl” is sure to be a big hit.

Will have to visit Macy’s soon to get me  that Material Girl Bandage Striped Mini

Aloha,
Honey